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Your Guide to Crafting an Annual Fund Development Plan


A CEO & CFO discuss financial strategy and business expansion opportunities
Financial Strategy

A well-crafted annual fund development plan holds the power to drive the success of your organization's philanthropic endeavors. By following these straightforward steps, you'll be ready to maximize charitable contributions from individual and corporate donors and fuel your foundation's mission.



Let's embark on this exciting journey together.


Crystalize Your Goals 🎯

Before you jump into creating your fund development plan, take a moment to outline your goals. What are your aspirations for your fundraising efforts? Perhaps you're aiming to raise a specific sum, or you want to broaden your donor base? Having a clear set of goals will serve as the lighthouse guiding you towards an effective plan.


Pinpoint Your Target Audience 👥

Ask yourself, who is the target of your fundraising efforts? Are you focusing on local businesses, individuals, or a blend of both? Understanding your audience is a key step in tailoring your fundraising efforts to resonate with their needs and interests.


Forge Your Fundraising Strategy 🛠

Armed with your goals and audience in mind, it's time to construct a robust fundraising strategy. This strategy should detail specific tactics and activities to amass funds. Consider employing a variety of fundraising tactics like grant writing, online crowdfunding, direct mail campaigns, events, and major gifts.


Establish a Budget 💰

Keeping your fundraising efforts cost-effective is paramount, which makes budgeting an essential part of your planning process. Account for expenses like event planning, marketing materials, and staff time.


Cultivate Relationships 🤝

The power of strong relationships with potential donors cannot be understated. Consider developing a stewardship plan that keeps donors engaged and informed about the incredible work your foundation is doing.


Set Fundraising Targets 🎯

Establish realistic fundraising targets that align with your goals and budget. Regularly track progress throughout the year, and don't be afraid to make adjustments to your plan as needed.


Evaluate Success 📈

Once the year comes to a close, take time to measure the success of your fundraising efforts. Analyzing your results will highlight areas of success and zones that need improvement.


Plan for the Future 🗓

Use the insights gleaned from your results to shape your fundraising strategy for the upcoming year. Adapt and refine your strategy based on what worked well and what didn't.


Remember, fundraising is a marathon, not a sprint, requiring continuous evaluation and adjustment of your plan. By putting a solid plan into action, your foundation will be well-equipped to raise the necessary funds to fulfill its mission and serve the community. With every step on this journey, you're creating a lasting impact. Keep going!


A Trusted Partner

Looking to craft a fundraising strategy and development plan for your organization but not sure where to start? KORE Association Services is here to guide you. With their extensive experience in non-profit management and fundraising strategy development, the KORE team will help you establish clear goals, identify your target audience, and create a robust fundraising strategy tailored to your needs. Plus, they will work with you to set realistic fundraising targets, track progress, and adjust your plan as needed. By partnering with KORE, you'll have the support you need to craft a successful development plan, effectively engage your donors, and secure the funds your foundation needs to fulfill its mission and serve the community.

Don't wait - contact us today!

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