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Kevin D. Korenthal, CAE

Unleash Your Association's Potential with Fractional Membership Services

Updated: Jun 2, 2023

We all know that in the ever-changing landscape of professional and trade associations, success lies in effective member recruitment and retention. Are you struggling with this? Fractional membership services may just be your secret weapon in turning the challenges of membership management into opportunities. They provide a multitude of benefits by either completely or partially managing your membership department, crafting the perfect recruitment plan, or enhancing the member journey. Let's delve into how fractional membership services can be a game-changer for your association.


Dedicated Experts Without the Hassle

Fractional membership services provide your association with a dedicated team of membership professionals. No need to worry about the headache of hiring and maintaining a full-time staff. These experts, with their diverse backgrounds, bring varied industry experience and fresh ideas, becoming your strategic partners and driving force for membership growth.


Tailored Recruitment and Retention Plans

Working hand in hand with your leadership, these fractional experts craft comprehensive recruitment and retention plans tailored to your association's unique goals and audience. Using market research, industry trends, and data analytics, they'll help you identify prospective members and entice them with irresistible value propositions. With their expertise, you can supercharge your recruitment efforts and boost member retention rates.


Mapping Out the Member Journey

Long-lasting member relationships are built on seamless and impactful membership experiences. This is where fractional membership services shine—they excel at charting the member journey, from the initial onboarding to continual engagement. They create a well-structured, individualized, and value-rich experience, fostering a sense of belonging that enhances member satisfaction and loyalty.


Targeted Communication Strategies

Targeted and personalized communication is integral to member engagement. Fractional membership services are skilled at segmenting your membership base, crafting communication strategies that resonate with each group. By understanding the distinct needs and interests of different member segments, these professionals deliver relevant and engaging experiences, fostering stronger connections, and driving member engagement.


Ready to Elevate Your Association?

Fractional membership services can revolutionize the way you approach member recruitment and retention. By partnering with fractional professionals, your association can unlock the untapped potential of your membership base, deliver exceptional member experiences, and fuel sustainable growth.


Ready to take your association to the next level?

Consider partnering with KORE Association Services. With a whopping 35 years of combined experience, they excel at crafting customized plans and experiences that make membership truly valuable. Their portfolio ranges from implementing cutting-edge segmentation processes to devising innovative recruitment and retention strategies, and from organizing engaging member events to facilitating enriching networking experiences. Their proven track record and unwavering commitment to excellence make them your ideal ally in achieving membership success.

Don't wait - contact us today!

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